Have you noticed that around the city of Chicago — and I assume cities all over the country — these Target Express stores are popping up?
There’s one in my neighborhood and another one coming soon. Great! Wow! Exciting! A Target within walking distance!
But … hold your excitement.
For me, the joy of going to Target is knowing that they will have literally ANYTHING I need. New purse? Check. Lipstick? Of course. Maternity clothes? Definitely!
But these Target Express stores are not Target. They are mini-marts with Target-like supplies. They are imposters.
Why in the world would you go to a Target and know that they probably won’t have whatever it is you’re looking for? If all you needed was whatever-brand-of-toilet-paper-they-happen-to-carry, you might as well go to Walgreens or a gas station. If you weren’t sure that you could go one-stop shopping for thank you notes, an office clock, a party dress, leggings, laundry detergent, ice cream, apples, and yogurt, what’s the point?